Nonverbal Communication in Business

There are five key elements that can make or break your attempt at successful nonverbal communication in business:

Eye contact Gestures Movement Posture, and Written communication

Let's examine each nonverbal element in turn to see how we can maximise your potential to communicate effectively...

Nonverbal Communication in Business

Eye contact

Good eye contact helps your audience develop trust in you, thereby helping you and your message appear credible. Poor eye contact does exactly the opposite.

So what IS 'good' eye contact?

People rely on visual clues to help them decide on whether to attend to a message or not. If they find that someone isn't 'looking' at them when they are being spoken to, they feel uneasy.

So it is a wise business communicator that makes a point of attempting to engage every member of the audience by looking at them.

Now, this is of course easy if the audience is just a handful of people, but in an auditorium it can be a much harder task. So balance your time between these three areas:

slowly scanning the entire audience, focusing on particular areas of your audience (perhaps looking at the wall between two heads if you are still intimidated by public speaking), and looking at individual members of the audience for about five seconds per person.

Looking at individual members of a large group can be 'tricky' to get right at first.

Equally, it can be a fine balancing act if your audience comprises of just one or two members -- spend too much time looking them in the eyes and they will feel intimidated, stared at, 'hunted down'.

So here's a useful tip: break your eye-to-eye contact down to four or five second chunks.

That is, look at the other person in blocks that last four to five seconds, then look away. That way they won't feel intimidated.

Practice this timing yourself, away from others. Just look at a spot on the wall, count to five, then look away. With practice you will be able to develop a 'feel' for how long you have been looking into your audience member's eyes and intuitively know when to look away and focus on another person or object.

When focusing on individual members in a large meeting or auditorium, try and geographically spread your attention throughout the room. That is, don't just focus your personal gaze (as distinct from when you are scanning the room or looking at sections of the room) on selected individuals from just one part of the room. Unless you are specifically looking to interact with a particular person at that moment of your presentation, select your individual eye-contact audience members from the whole room.

Gestures

Most of us, when talking with our friends, use our hands and face to help us describe an event or object - powerful nonverbal aids.

We wave our arms about, turn our hands this way and that, roll our eyes, raise our eyebrows, and smile or frown.

Yet many of us also, when presenting to others in a more formal setting, 'clam up'.

Our audience of friends is no different from our business audience — they all rely on our face and hands (and sometimes legs, feet and other parts of us!) to 'see' the bigger, fuller picture.

It is totally understandable that our nervousness can cause us to 'freeze up', but is is in our and our communication's best interests if we manage that nervousness, manage our fear of public speaking, and use our body to help emphasise our point.

I found that by joining a local Toastmasters International club I was rapidly able to learn how to 'free up my body' when presenting to others.

Movement

Ever watch great presenters in action — men and women who are alone on the stage yet make us laugh, cry and be swept along by their words and enthusiasm?

Watch them carefully and you'll note that they don't stand rigidly in one spot. No, they bounce and run and stroll and glide all around the stage.

Why do they do that?

Because they know that we human beings, men in particular, are drawn to movement.

As part of man's genetic heritage we are programmed to pay attention to movement. We instantly notice it, whether we want to or not, assessing the movement for any hint of a threat to us.

This, of course, helps explain why many men are drawn to the TV and seem transfixed by it. It also helps explain why men in particular are almost 'glued' to the TV when there is any sport on. All that movement!

But to get back to the stage and you on it... ensure that any movement you make is meaningful and not just nervous fidgetting, like rocking back and forth on your heels or moving two steps forward and back, or side to side.

This is 'nervous movement' and your nervousness will transmit itself to your audience, significantly diluting the potency of your communication and message.

So move about the stage when you can — not just to keep the men in the audience happy, but to help emphasise your message!

Posture

There are two kinds of 'posture' and it is the wise communicator that manages and utilizes both.

Posture 1

The first type of 'posture' is the one we think of intuitively-the straight back versues the slumped shoulders; the feet-apart confident stance verses the feet together, hand-wringing of the nervous; the head up and smiling versus the head down and frowing.

And every one of the positions we place the various elements of our body in tells a story—a powerful, nonverbal story.

For example, stand upright, shoulders straight, head up and eyes facing the front. Wear a big smile. Notice how you 'feel' emotionally.

Now-slump your shoulders, look at the floor and slightly shuffle your feet. Again, take a not of your emotional state.

Notice the difference?

Your audience surely will, and react to you and your message accordingly.

A strong, upright, positive body posture not only helps you breath easier (good for helping to calm nerves!) but also transmits a message of authority, confidence, trust and power.

If you find yourself challenged to maintain such a posture, practice in front of a mirror, or better yet join a speaking club like Toastmasters International [http://www.toastmastersa.org/champion/index.html].

Posture 2

The second type of 'posture' comes from your internal mental and emotional states.

You can have great body posture but without internal mental and emotional posture your words will sound hollow to your audience.

For example, the used car salesman at 'Dodgy Brothers Motors' might have great body posture and greet you with a firm handshake, a steady gaze and a friendly smile. But if in his heart he is seeing you as just another sucker then sooner or later his internal conflict between what he says and what he really thinks will cause him to 'trip up'.

His body will start betraying his real, underlying intentions and you'll start to feel uncomfortable around him, even if you can't figure out why.

But, if that same used car salesman had a genuine desire to help you find the right car for you, and he puts your needs before his own, then his words and actions will remain congruent (in harmony) with his underlying intentions and you will trust him, even though you might not be able to identify why.

I have seen some supposed 'self help' gurus who don't actually practice what they preach. Consequently their words ring hollow to me and their books, cds, dvds and training materials remain unpurchased.

I have met salesmen and women who don't actually make the money they claim to make in their 'fabulous business opportunity', and while their words are practiced and polished, and their body posture is 'perfect', their words ooze like honeyed poison frm their lips and I remain unconvinced.

This second type of 'posture' is fundamentally tied to truth and honesty. It is about 'walking the talk' and being who you say you are.

It's about not trying to sell something you don't believe in or use yourself. It's about not trying to pass yourself off as an expert when all you've ever done is read a book on the subject.

It's all about making sure that your words and your intentions are underpinned by truth and honesty. Because all of us, no matter how polished a presenter we might be, are at the mercy of our body and its ability to 'tell the truth' in spite of what our lips might utter. Nonverbal clues rule!

Written communication

I could spend a lifetime writing about the art of written communication.

There is an art (and also a science) that can be learnt with diligence and practice. To write too formally; to write too informally; to write too briefly; to write too lengthily...

My first suggestion would be to avail yourself of one of the following three books, each of which is absolutely brilliant at giving you the skills and insights into effective business writing:

The Business Style Handbook: An A-to-Z Guide for Writing on the Job with Tips from Communications Experts at the Fortune 500 by Helen Cunningham and Brenda Greene The Elements of Business Writing: A Guide to Writing Clear, Concise Letters, Memos, Reports, Proposals, and Other Business Documents by Gary Blake and Robert W. Bly Effective Business Writing: Strategies, Suggestions and Examples by Maryann V. Piotrowski

From persuasive memos to complaint letters, sales letters to executive summaries -- these exceedingly useful guides help you to write clearly and in an appropriate format, style and tone. Each book has numerous examples that show how to overcome writer's block, organize messages for maximum impact, achieve an easy-to-read style, find an efficient writing system and much more.

In conclusion...

There are five key elements that can make or break your attempt at successful nonverbal business communication:

Eye contact
Gestures
Movement
Posture, and
Written communication

Nonverbal communication in a business setting requires not only recognition of these elements, but confidence in meeting their challenges.

Good luck and remember to communicate with passion!

Nonverbal Communication in Business
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When you match consumer psychology with effective communication styles you get a powerful combination. Lee Hopkins can show you how to communicate better for better business results. At Hopkins-Business-Communication-Training.com you can find the secrets to communication success.

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Ten Speech Tips for Writing Powerful and Persuasive Presentation

Have you ever had to give a speech?

Do you remember that feeling? A knot in the stomach, sweaty palms and a panic attack!

Not a very pleasant experience. And yet, I'm sure your speech was a success because 90 per cent of a typical audience want the speaker to succeed.

Ten Speech Tips for Writing Powerful and Persuasive Presentation

Yet according to The Book of Lists, speaking in public is one of our greatest fears.

Much of this anxiety is due to a lack of confidence in writing and preparing a speech rather than in the delivery.

Giving a presentation can be a great way to build your business, influence public opinion or kick-start your career.

It is an excellent way to stand out from the crowd and make a real difference in people's lives.

What are the secrets of writing a powerful and persuasive speech for any occasion?

Here are 10 tips for turning a good speech into a great one!

1. Have a plan and set some objectives & outcomes.

There is nothing worse than not knowing what you want to achieve. Do you want to educate the audience, inform, inspire, motivate or touch their emotions? Always work out what you want to achieve before beginning the speech process.

2. Have a formal structure - beginning, middle and end.

Audiences love structure and the best speeches stick to this tried and true rule. As they say: "tell them what you're going to say, tell them and then tell them again".

3. Avoid having too much content.

Hands up those that are guilty of this sin. I know I am. I have lost count the number of technical presentations given by CEO's, managers, scientists, engineers, geologists and other professionals who have just put too much content into their presentations. Far too much for an audience to absorb - remember even the best audiences face information overload after 20 minutes.
How do you overcome the content crisis? See Tip # 8.

4. Define who your audience is and use the most appropriate communication
channels to reach them.

Analyse how your audience likes to take in information - do they like to be visually stimulated or do they enjoy just sitting back and listening. Or do they like to get involved, to touch and feel in a kinaesthetic way. Work out the best mix of visual, audio and kinaesthetic and use this in your speechwriting.

5. Research your speech using a range of sources.

Be a keen observer of the trends your audience is likely to be interested in and keep a file of interesting articles and information. If you are time poor- a few quick questions when meeting an audience just prior to a speech, such as "what are the issues facing your business/industry/association at the moment?" can really help target your presentation and build rapport.

6. Use personal stories, examples and metaphors to make intangible concepts
tangible.

In many cases you are trying to sell ideas and concepts in a speech. These are intangible and often difficult for the audience to grasp. Personal stories, examples and metaphors make the invisible visible.

7. Have a strong opening and closing.

People remember the opening - first impressions count! The closing is important as it should reinforce the key message you want the audience to go away with in their head after they have heard the presentation. Ending with a 'call to action' can be a powerful way to get your audience to act on your message.

8. Add value and extra detail through a handout.

Here's a tip: if you want to provide detail - put it in a handout! You can get far more content across in the written form than in a speech. Always refer to this in your presentation but hand it out after your speech so the audience is not distracted reading through it while you talk. There is nothing more soul destroying for a presenter to see the audience leafing through written notes rather than looking at you!

9. Use short words and plain English.

The short words are always the best words. Avoid jargon. Use active words instead of passive. This has far more impact in the minds of your listeners.

10. Evaluate and review on a regular basis.

There's nothing more powerful than to hear back a speech you've written. If you are writing a speech for someone else always try and hear the speech or at least get some feedback. Recording and listening back to a presentation is the fastest way to improve your skills.

Ten Speech Tips for Writing Powerful and Persuasive Presentation
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Thomas Murrell MBA CSP is an international business speaker, consultant and award-winning broadcaster. Media Motivators is his regular electronic magazine read by 7,000 professionals in 15 different countries. You can subscribe by visiting http://www.8mmedia.com. Thomas can be contacted directly at +6189388 6888 and is available to speak to your conference, seminar or event. Visit Tom's blog at http://www.8mmedia.blogspot.com

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Public Speaking - How to Introduce Speakers

Many clubs and organisations rotate the important role of introducing other speakers at their meetings. If you are relatively inexperienced at public speaking this is a great opportunity to practice and build your confidence.

When introducing other speakers you are aiming to create a favourable environment for them to present. If the right words are chosen you can put the audience into a receptive mood to listen. On the other hand a poor choice can leave the audience bored and restless.

Introductions are as different as the individuals involved. In presenting public speakers, each requires a separate approach, in the same way each hole in golf course is played a little differently from the other seventeen holes. Whether you get a high platform rating or a low golf score depends on the approach you chose.

Public Speaking - How to Introduce Speakers

The following tips will help you choose your approach to boost your platform score:

Plan Your Introductions

Introduction deserve more than impromptu fumbling. Learn about the speaker you are about to introduce. If you don't know the speaker, discover as much as you can about the speaker by getting to know them. Try to answer the following questions;

What is their area of expertise?
What subject are they speaking on?
What do others say about them?
What business line are they in?

Plan carefully how you are going to introduce them to their audience and you will put them and their audience in "sync" with each other.

Length of Your Introduction

Be brief like good literature -talk long enough to cover the details but be short enough to leave the audience wanting more. Your job is to build up the speaker not to give the speech or to make yourself the centre of attention. A custom to keep in mind is that the more well known the speaker the shorter the introduction needs to be.

Keep It Simple and Sincere

Do not over complicate your introductory speech. By keeping it simple you will not confuse the audience. Mean what you say about the speaker; do not exaggerate the speaker's experience or ability. You have the opportunity to spur on the modest speaker with a few well chosen words.

Structure of the Introduction

A useful outline to use to structure your introduction is
- Opening remarks - start with an upbeat remark
- Biographical details about the speaker - who the speaker is?
- Topic of his speech - be brief - do not give the speech for him
- Thank the speaker and clearly pronounce his name

The introduction of guest speakers is a very important role. It can boost or detract from the audience's enjoyment of the speech. It is a great way to build your experience and confidence for your own public speaking. And if you enjoy the role introducing of speakers you could consider the more involved master of ceremonies role for further public speaking experience.

Public Speaking - How to Introduce Speakers
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Discover how to speak with confidence in public or in private conversation. To claim your free preview of The Art of Great Conversation visit http://www.SelfConfidentSpeaking.com

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Public Speaking - 5 Tips for Getting Past the Ums And Ahs So Your Message Gets Through Loud & Clear

Public speaking is a powerful way for a solo professional or small business owner to market your business. So is presenting teleseminars. But what happens when you get stuck saying too many ums and ahs? Should you quit speaking in favor of other marketing methods? Here is an actual panicked message I received from a client followed by my response:

"Help! I just listened to myself speak on a recording and I had to stop it within a minute. The Ummmss and Ahhhss were horrendous -- 4 or 5 within that time frame! I plan to conduct many teleseminars and do public speaking and this just has to stop now."

Here are the top 5 most effective ways to get past the ums so your message comes through loud and clear:

Public Speaking - 5 Tips for Getting Past the Ums And Ahs So Your Message Gets Through Loud & Clear

1.Practice Out Loud

If you have a tendency to um and uh, the reason is often because you have an idea of what you want to say next, but you're not totally certain. So you insert a verbal filler to fill the space while you figure out the next word. Practicing out loud will get you to the point where you are completely comfortable with what you're saying, and therefore not have the need to um or uh (or at least greatly reduce it). If you plan on delivering the same material multiple times, you'll have to practice much less often as you gain more experience. If you can, record yourself while practicing so you can hear where you tend to um and uh the most.

2. Work From Detailed Notes and Not a Script

You'd think a word-for-word script would make it easier to stop the ums... and it can. But only if you have experience making a script sound natural. Otherwise you'll sound like you're reading. That's the opposite extreme of um and uh and sounds just as bad.

3. Be Aware

This is important. Many people have no idea they rely on verbal pauses or disfluencies until they hear themselves on a recording. The first step in overcoming from any addiction is to recognize and acknowledge you have one. And truly, people who say um and uh too much are addicted to their crutch words. Simply knowing you make this mistake will get you that much closer to stopping it.

4. Pay Attention

Listen to yourself as you present your speech or teleseminar. Do not think about anything else other than what you are saying, how you are saying it and your audience: IN THAT MOMENT. People will um and uh when they are distracted from their planned comments. For example, while on a teleseminar, shut down your email and other instant message features so you won't be visually interrupted (sometimes just the sound of those things can distract you enough to trigger an um.) Don't try to multi-task while leading a call or doing any type of presentation.

5. Connect with Your Audience

Here's a fun test to do the next time you're practicing with a friend: try to say um while making direct eye contact. It's nearly impossible. Why? Because you're having a conversation and um isn't a word. Um doesn't fit and doesn't make sense. While you're having a 1:1 conversation, you would likely avoid um and uh. Make your presentations much more conversational and your um and uh will disappear.

Is it crucial to get rid of all the ums and uhs? Experts disagree, but in my decades of experience as a speaker, audience member, and instructor, I haven't thought less of a speaker who had outstanding content with an occasional um or uh. You don't have to eliminate every um and uh when the rest of your message is solid. The time to get concerned is when your audience is listening for your next um instead of paying attention to your message. So fix what you can, give yourself a break, and um, keep on public speaking.

Public Speaking - 5 Tips for Getting Past the Ums And Ahs So Your Message Gets Through Loud & Clear
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Public speaking is one important way to increase your credibility as a small or home-based business owner. I invite you to discover how to Increase Business by Communicating Your Credibility now. You'll get this FREE e-course designed to help you attract more business and get more cash flow. Pick it up here: http://www.communicationtransformation.com/creating-credibility-ecourse.html

If you'd like to learn more about using public speaking to market your business, visit [http://www.CashInOnSpeaking.com] . You'll learn everything you need to know from how to choose a topic, how to best organize your speech to get instant results, and where to go to get booked to speak.

Felicia J. Slattery, M.A., M.Ad.Ed. is a communication consultant, speaker & coach specializing in training small and home-based business owners effective communication skills so they can see more cash flow now.

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Public Speaking - Roast Humor and Insults

Being roasted is an honor, but you must be careful to honor people while you are roasting them during a public speaking engagement. Joke about things that are obviously untrue, then exaggerate them to make them more obvious. Or, you can outrageously exaggerate things that are true.

When choosing the butt of a roast joke or story, pick big targets. Never make fun of a small target (janitor, secretary, etc.). Make fun of the boss. He or she is still the boss after all the teasing and will look like a great sport for going along with it.

Members of 'in' groups can joke about their peers and insult each other all they want. Bob Hope made fun of Ronald Reagan. Everyone knew they were buddies.

Public Speaking - Roast Humor and Insults

If you widely spread an insult or collection of insults, the group can laugh together. No one is individually embarrassed. The same remarks aimed at an individual removed from the cohesive influence of the group might cause someone to get upset.

Always clear your comments IN ADVANCE! Unless you are participating in a full-blown roast program, always make fun of yourself first. If you kid yourself first, the audience will be more receptive when you kid them. Here are some roast examples:

To an AT&T executive:

If a Martian called Ed's office to contact earth, he'd try to sell them on the benefits of our new 800 service.

Keep remarks focused on unimportant things that can't be damaging!

Folks we are here tonight to Roast Joe. I'm particularly happy to be here because I can now say in public all the things I've been saying behind his back. He/she is a man/woman of the world . . . and you know what bad shape the world is in.

Insult about areas of recognized strength and superiority!

To a great family man and/or community leader:

Joe's (neighbors/business associates/preacher, etc.,) all say what a wonderful couple he and his wife make . . . if it wasn't for Joe.

To a well-known philanthropist:

He is a man of rare gifts . . . he hasn't given any in years.

At a program with a long head table with lots of speakers, an emcee might say:

The emcee's job is not to be wise or witty. In fact, it is his job to appear dull so that the speakers on the program will shine in comparison. Tonight it looks like I'm going to have to rise to new heights of boredom.

To the audience the emcee or speaker might say:

I'm glad to be here tonight to look into your faces. . . . And God knows there are some faces here that need looking into.

Public Speaking - Roast Humor and Insults
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How do you become a great speaker and get paid for it?

Learn the public speaking techniques that will create the career of your dreams and change other people's lives forever. It's easier than you think!

Tom Antion provides entertaining speeches and educational seminars. He is the ultimate entrepreneur, having owned many businesses BEFORE graduating college. Tom is the author of the best selling presentation skills book "Wake 'em Up Business Presentations" and "Click: The Ultimate Guide to Electronic Marketing." It is important to Tom that his knowledge be not only absorbed, but enjoyed. This is why he delivers his speeches laced with great humor and hysterical jokes. Tom has addressed more than 87 different industries and is thoroughly committed to his clients' needs. http://www.antion.com

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Public Speaking - "Picture Them Naked" And Other Stupid Ways To Get Over A Fear Of Public Speaking

Nervous first-time public speakers have long been told a number of "creative" ways to help them get past the fear of public speaking. As a speech coach, communication consultant, and a professional speaker myself, I can tell you these creative bits of advice designed to help you get over being scared are not only stupid, but will likely hurt you and make you feel worse.

In no particular order, here are the three most common-- and stupidest --ways people say to get past feeling nervous. When you hear these, run from the other person and DO NOT TAKE ANY ADVICE FROM THEM!!! (sorry to yell).

1. "Picture them naked."

Public Speaking - "Picture Them Naked" And Other Stupid Ways To Get Over A Fear Of Public Speaking

This seemingly pornographic advice refers to imagining your audience in some position that lowers their perceived power. Other variations on this theme include, "Picture them in their underwear" and "picture them on the toilet." To all of these (and especially that last one about the loo), I say, "Ew." And how distracting! Not only do you have to remember your speech but now you have to visualize people in unflattering positions? No thank you. What's better? Visualize yourself delivering your speech calmly and confidently. And as for what to do with your audience? Look at them as people interested in hearing what you have to say and strive to make a connection with them.

2. "Instead of making eye contact look at their foreheads/chin."

Or "Look at the back of the room." (Really?) People do notice if you're not looking them in the eye. Unless you are in a large auditorium on a stage far removed from the audience, people will be able to tell if you are avoiding eye contact. And then they will not trust you and you will lose rapport quickly. Find people who seem genuinely interested in your presentation and speak to each one individually during your speech.

3. "Start off with a joke."

Only start your presentation with a joke if you are a priest delivering your Sunday homily or a comedian. Or-- if the joke is completely relevant to your speech. But if you feel nervous speaking to a group, it's not a good idea to lead off with humor. Starting with some random joke will only lower your credibility during the first 10 seconds when audiences are making their first impression of you. Then what if they don't laugh? Then you'll feeling more uncomfortable with your audience right off the bat. If they don't laugh, well now you're even more nervous because the first thing you planned bombed.

So what is the best way to get past your nerves? Practice and prepare.
Visualize your speech going exactly as you want it to go. And strive to make a connection with your audience by paying attention to them. Remember, delivering a speech is not about you -- it's about your audience and giving them what they want during your public speaking presentations.

Public Speaking - "Picture Them Naked" And Other Stupid Ways To Get Over A Fear Of Public Speaking
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Public speaking is one important way to increase your credibility as a small or home-based business owner. I invite you to discover how to Increase Business by Communicating Your Credibility now. You'll get this FREE e-course designed to help you attract more business and get more cash flow. Pick it up here: http://www.communicationtransformation.com/creating-credibility-ecourse.html

If you'd like to learn more about using public speaking to market your business, visit [http://www.CashInOnSpeaking.com] - You'll learn everything you need to know from how to choose a topic, how to best organize your speech to get instant results, and where to go to get booked to speak.

Felicia J. Slattery, M.A., M.Ad.Ed. is a communication consultant, speaker & coach specializing in training small and home-based business owners effective communication skills so they can see more cash flow now.

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